Our
students

Our students leave The Book Shop with a portfolio that showcases a wide range of skills. They have been able to hit the ground running at some of the top Ad agencies around the world, including:

Chiat Day, BBDO, Saatchi & Saatchi, Dailey & Associates, Team One, Innocean, The Woo, Rubin Postaer & Associates, Campbell Ewald, David & Goliath, 72 & Sunny, Omelet, Davis Elen and Deutsch, Hammer Creative, Wunderman, just to name a few.

Hear what our students have to say about their time at The Book Shop:

shout-outs

Shout-Outs

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"This Introductory course has set me on the path to finishing my book. I have a much better understanding of what it takes to make a thoughtful campaign, and to build up one's ability to make compelling advertising. If you're serious about wanting to get into advertising, this is a great way to start."

V. Swenson
LA Intro/Summer '23

"In this Book Shop course, I always felt like every critique was actually helpful and I really learned so much in a matter of weeks. This was my introduction to any sort of advertising/marketing concepts and I am really jazzed about seeing where this can take me."

T. Soto
LA Intro/Summer '23

"In this Intermediate class, my conceptual thinking has gone to a new level. I am also harsher on myself and push my ideas to work more effectively. I got my first campaigns in this class that I could maybe use in my portfolio and I am really enjoying the program and feel like it is definitely going to allow me to achieve my goals."

J. Lawley
LA Intermediate/Summer '23

"I feel a lot more self confidence after this semester in Advanced One. So far, I think I've been able to drum up 4 really strong campaigns which I think are going to make a great foundation for a book! If this is what I can do now, I can't wait to see what comes next."

C. O'Callaghan
LA Advanced One/Summer '23

"In this Advanced Two class, I have improved the way I take the insights of a product and make strategies that show the product benefits in a new, cool fresh way. It was great working with a partner the whole way, and getting a feel for how collaboration works."

B. Dixon
LA Advanced Two/Summer '23

"In Teams this summer, I loved having two Instructors, one Copywriter and one Art Director. I now really appreciate how much work goes into getting good ideas that all fit under the same umbrella and yet are different and strong enough to stand on their own. After taking teams twice, I now understand what it means to create a good piece for the portfolio and think I could replicate this process many times."

S. Gauthier
LA Teams/Summer '23

"In Teams class, I loved the Instructor's ability to inspire and challenge us. It's given me the space to manage emotions, communication and gain clarity on what a Copywriter truly does. It's so fun to experience collaborative work with other creatives. It's a fun, safe and challenging environment to become great at something you enjoy!"

J. De Mase
LA Teams/Summer '23

"This Copy class has taught me a lot about the day to day of a copy job. I got to write a commercial and get tips on improvement. I got to read and listen to a lot of interesting ads during class and I'm thinking more about my campaigns working as commercial and radio spots. This program really dives into the details of making a book and a campaign. You don't have to know much about advertising to start and by the end you'll feel quite proficient!"

E. Phillips
Copy/Spring '23

"My instructor really made me think about emotions in advertising and how emotions can be used tomake powerful and heartwarming advertisements. I thought more about how to visually express emotion and to convey human truths. He also had an incredible process formula I learned a lot from and now use for all my projects in this class and others. I learned about platforms and tones and voices of ads. Take the Digital class!"
"

J. Dinwiddie
LA Digital Creative/Winter '22

"My Instructor for this Art Direction course had an amazing approach to how we would go about the work and progressing each layout for each campaign. I was able to work on two different campaigns with two different variations for both and feel like I have more knowledge and the ability to build out the layouts for my portfolio."


M. Rangel
AD/Layout Crash Course/Summer '23

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